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Marketing Trends

In-depth analysis, industry insights, and market trends updates to New Zealand and Australia.

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Top 50 Digital Marketing Quotes to Inspire Your Strategy in 2024

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Digital marketing is a fast-paced and ever-evolving field that requires creativity, adaptability, and a deep understanding of trends. Whether you’re crafting a new campaign or refining your digital strategy, these top 50 quotes from industry leaders can provide the inspiration and insight you need to stay ahead.…

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Influencer Marketing Trends 2024 in New Zealand: What to Expect

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As we move into 2024, influencer marketing continues to be a dynamic and rapidly evolving sector within the digital marketing landscape. In New Zealand, brands are increasingly recognizing the power of influencers to connect with niche audiences in authentic and meaningful ways.…

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The Path from Agency to Client-Side Marketing in New Zealand

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Working in an advertising agency can be an exhilarating experience for many young professionals in New Zealand. However, it can also be a challenging environment where the fast pace, long hours, and flat organizational structures limit career growth.…

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Why Google Ads Are Essential for Service-Based Websites in New Zealand

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In today’s digital age, having an online presence is crucial for any business, especially for service-based websites. Whether you’re a local plumber, a real estate agent, or a digital marketing consultant, Google Ads can play a vital role in driving traffic, generating leads, and increasing your business’s visibility.…