Updates on the latest trends, case studies, and market insights specific to New Zealand.
Creating a successful social media eCommerce campaign requires a combination of creativity, strategy, and understanding of the target market. In New Zealand, several brands have executed standout social media eCommerce campaigns that have not only boosted their sales but also significantly enhanced their brand presence.…
The digital marketing landscape is ever-evolving, and some of the most impactful trends today aren’t covered in traditional marketing courses. Here are three key trends that have emerged in recent years, reshaping the way businesses approach their digital strategies, particularly in performance marketing.…
Christchurch is home to a variety of marketing agencies that cater to businesses of all sizes, offering a wide range of services from branding to digital marketing.…
As we move through August, there are plenty of opportunities for New Zealand businesses to engage with their audiences through targeted marketing campaigns.…
Digital marketing in New Zealand (NZ) and the United States (US) shares many similarities, but there are also key differences shaped by cultural, economic, and market dynamics.…
Finding the right influencers for your marketing campaign in New Zealand can be challenging, especially if you’re looking for creators who align perfectly with your brand.…
Affiliate marketing is a powerful tool that allows businesses to reach wider audiences and generate more sales through partnerships. In New Zealand, affiliate programs are gaining traction as more companies and marketers recognize their potential.…
Attending workshops on digital marketing is a fantastic way to stay updated with the latest trends, tools, and strategies. In New Zealand, several key workshops and events can help you enhance your digital marketing skills.…
In the ever-evolving world of digital marketing, few industries are as well-suited to this discipline as the tech and e-commerce sectors. With every facet of these businesses streamlined for the internet, digital marketing becomes the lifeblood driving growth and revenue.…
As we move into 2024, influencer marketing continues to be a dynamic and rapidly evolving sector within the digital marketing landscape. In New Zealand, brands are increasingly recognizing the power of influencers to connect with niche audiences in authentic and meaningful ways.…