Top 4 Must-Follow YouTube Channels for Digital Marketing Mastery in 2024 | Digital Marketing New Zealand

In the fast-paced world of digital marketing, staying up-to-date with the latest trends and strategies is crucial. YouTube offers a wealth of knowledge, with numerous marketing experts sharing their insights and experiences. Here are four must-follow YouTube channels that are treasure troves of marketing wisdom.

1. Neil Patel

Channel Overview: Neil Patel is a co-founder of Neil Patel Digital and a recognized expert in the field of digital marketing. With over 1.13 million subscribers, his channel is a go-to resource for anyone looking to deepen their understanding of content marketing, social media strategies, and SEO.

Why Follow?: Neil’s content is known for being straightforward and accessible, making complex concepts easy to grasp. Whether you’re a beginner or an experienced marketer, you’ll find actionable steps and tips that can help you enhance your marketing efforts. Neil Patel’s ability to break down intricate topics into manageable insights is what makes his channel a valuable resource for marketers worldwide.

Watch This: If you’re new to SEO, start with his video series on “SEO Unlocked,” where he provides a comprehensive guide to mastering search engine optimization.

2. Gary Vaynerchuk

Channel Overview: Gary Vaynerchuk, also known as Gary Vee, is the CEO of VaynerMedia, a digital marketing agency that serves Fortune 500 companies. His YouTube channel boasts 4.18 million subscribers and is packed with content related to digital marketing, content marketing, and personal branding.

Why Follow?: Gary Vee’s unique perspective as a CEO and digital marketing expert offers a blend of motivational advice and practical marketing strategies. His videos often focus on the bigger picture, helping marketers understand how to build long-term brand equity while executing effective short-term tactics.

Watch This: Check out his “DailyVee” series, where Gary shares his daily life as an entrepreneur, providing valuable insights into his marketing philosophies and strategies in real-time.

3. Elise Darma

Channel Overview: With 120,000 subscribers, Elise Darma’s YouTube channel is a goldmine for anyone looking to grow their presence on Instagram. Her content focuses on Instagram growth strategies, content creation, and engagement techniques.

Why Follow?: Elise is not just about theory—she backs up her advice with real-world results, having worked on over 20,000 campaigns. Her videos are particularly useful for small business owners and influencers looking to maximize their Instagram marketing efforts.

Watch This: If you want to boost your Instagram engagement, start with Elise’s video on “How to Increase Your Instagram Engagement in 2024,” where she shares practical tips that you can implement immediately.

4. Jordan Platten

Channel Overview: Jordan Platten is the founder of Affluence.co and the author of “The 15 Minute Agency.” His channel, with 240,000 subscribers, is dedicated to digital marketing, social media marketing, and personal branding.

Why Follow?: Jordan’s content is rich with examples and case studies, making it easy to see how digital marketing strategies are applied in real-world scenarios. His straightforward approach and focus on actionable advice make his channel a must-follow for anyone looking to enhance their marketing skills.

Watch This: For a quick introduction to his style, check out his video on “How to Start a Social Media Marketing Agency,” where he shares his journey and tips for building a successful agency.

Conclusion

These four YouTube channels offer a wealth of knowledge that can help you stay ahead in the ever-evolving world of digital marketing. Whether you’re looking to improve your SEO, grow your social media presence, or build a personal brand, these experts provide the insights and tools you need to succeed.

For marketers in New Zealand and beyond, regularly tuning into these channels can provide you with the latest strategies, trends, and actionable tips to enhance your marketing efforts. Whether you’re managing a brand or running your own business, these resources are invaluable for staying competitive in today’s digital landscape.